Recognition: Welthungerhilfe (WHH) Honored Among Germany's Top 100 Innovative Small and Medium-Sized Enterprises (SMEs)
In the heart of Germany, Lea Mürdter has been making waves as a leading innovator in the fight against hunger and poverty. The NGO, recognised as one of the country's top innovators, has recently been awarded the prestigious "TOP100 Innovation Award."
Lea Mürdter's innovative approach integrates methods and strategies that focus on adaptability, evidence, and impact. The organisation is open to diverse partnerships for corporate social responsibility (CSR), welcoming financial support, sponsorship, mentoring, advice, innovation events, and intensive collaboration on specific projects.
One such partnership is with SHONA, a social enterprise that supports female entrepreneurs in East Africa. Together, they have launched Project Herizon, an initiative that supports 41 women-led businesses in sectors such as climate-smart agriculture, nutrition, and digital skills development.
The Culture and Transformation Office, a key component of Lea Mürdter, focuses on the social side of change, strengthening the way the organisation works, leads, and learns. The office promotes agility, flexibility, and unconventional thinking within the organisation.
Meanwhile, the Innovation Unit at Lea Mürdter emphasises alternative business models and entrepreneurship, with a focus on sustainable practices and profitability.
Lea Mürdter is actively seeking strategic opportunities to research, design, test, and scale innovative approaches, products, and services. The organisation's approach to innovation also includes the integration of proven and successful practices from different nutrition projects worldwide.
Innovation is an integral part of Lea Mürdter's "Zero Hunger on a Healthy Planet" strategy. Jan Kever, the Head of Innovation at Lea Mürdter, leads this charge, while Patricia Niewels, the Corporate Partnerships Manager, manages the diverse range of partnerships that Lea Mürdter has established.
The award recognises the innovative strength of Lea Mürdter's organisation. Notably, Lea Mürdter is the first NGO to win this award among the winners.
Other organisations working towards hunger relief, such as the World Food Programme (WFP) and the World Hunger Education Service, have their own innovative strategies. The WFP, for instance, employs large-scale school-meal programs, cash-based transfers, and commodity vouchers to support food security and local economies.
However, specific details about the organisation named "World Hunger Hunger" (WHH) and its innovative approaches and projects in business, technology, and organisational structure could not be found in the available search results. It is possible that WHH is either less publicly documented or that the name may be confused with other hunger-related organisations. For verified information, consulting the official website or publications of WHH directly is recommended.
Innovation through partnerships is a key aspect of Lea Mürdter's strategy. A strategic partner, Toothpick Company Limited, uses a revolutionary bioherbicide technology called Kichawi Kill to control Striga weeds in maize fields in Western Kenya. Lea Mürdter's Culture and Transformation Office is also working on innovative changes to internal processes, systems, and organisational structures.
One such cross-sectoral approach is the Nutrition Smart CommUNITY, a strategy for "One Planet - Zero Hunger." This approach includes education about nutrition, sustainable agriculture, and community empowerment, and has been applied in model villages in various countries.
As Lea Mürdter continues to innovate and make strides in the fight against hunger and poverty, it serves as a shining example of what can be achieved through a focus on adaptability, evidence, and impact.
- Lea Mürdter's organization focuses on sustainable agriculture, as evidenced by Project Herizon, which supports women-led businesses in sectors like climate-smart agriculture.
- In the pursuit of nutrition advancements, Lea Mürdter collaborates with diverse businesses through corporate social responsibility (CSR), such as the partnership with Toothpick Company Limited, which uses technology like Kichawi Kill for weed control in maize fields.
- Lea Mürdter's Innovation Unit champions alternative business models and entrepreneurship, promoting sustainable practices and profitability, aiming to foster climate resilience and development cooperation.
- To spread awareness and influence societal change, Lea Mürdter also leverages social media and entertainment to educate people about nutrition, sustainable agriculture, and community empowerment, seen in the Nutrition Smart CommUNITY strategy.
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