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"Modifying your sales strategy for success – insights from Oleg Kuzmin, Weir Minerals"

Achievements in sales resurgence, formidable team development in engineering, and sustained profitability amidst fierce competition marked Oleg Kuzmin's tenure as leader at Weir Minerals Russia, according to Business Quarter.

Strategies for Revamping Your Sales Methods for Success - Oleg Kuzmin, Weir Minerals
Strategies for Revamping Your Sales Methods for Success - Oleg Kuzmin, Weir Minerals

"Modifying your sales strategy for success – insights from Oleg Kuzmin, Weir Minerals"

Oleg Kuzmin, the head of the Russian division of Weir Minerals, has embarked on an impressive career journey that spans consulting, engineering, and corporate leadership. This diverse background has shaped him into an expert in driving innovation and leading teams towards success.

Early Career and Consulting at Ernst & Young

Oleg's career began at Ernst & Young, a leading global professional services firm. Here, he honed his skills in management consulting, financial analysis, and strategic planning. This foundation provided him with a deep understanding of business challenges, operational optimization, and innovation management across various industries.

Industry Experience at Schlumberger

Next, Oleg moved to Schlumberger, a global leader in oilfield services. In this role, he gained technical expertise and operational insight into large-scale industrial environments. His work at Schlumberger likely enhanced his understanding of complex project management, technology deployment, and the integration of engineering innovations into critical infrastructure.

Agricultural Equipment Expertise with John Deere and AGCO Corporation

Working with John Deere and AGCO Corporation, both leaders in agricultural machinery manufacturing, Oleg further broadened his experience in product development, manufacturing processes, and supply chain management. These roles deepened his knowledge of innovation in heavy equipment industries and introduced him to challenges in designing solutions for demanding environments, which closely align with the mineral processing sector’s needs.

Leadership Role at Weir Minerals

At Weir Minerals, a company specializing in mining and mineral processing equipment, Oleg assumed leadership responsibilities in Russia. His accumulated experience in consulting, engineering, and industrial manufacturing has been instrumental in driving operational excellence, fostering innovation in product and process development, and positioning the company competitively in the market.

Digital Transformation at Weir Minerals

Under Oleg's leadership, Weir Minerals implemented SAP, CRM, and Salesforce as part of its digital transformation. The company switched from a product-based approach to the format of comprehensive solutions, which increased revenue and built competencies. Salesforce became a digital platform for transforming internal processes, streamlining the processes of approval and issuance of commercial offers, and increasing payment transparency.

Contribution as Jury Member for "Time of Innovations 2022"

Oleg’s multifaceted background makes him well-suited to evaluate innovations in industrial and engineering contexts. His understanding of the practical applications of technology, combined with strategic business insight, allows him to assess the feasibility, impact, and potential of emerging innovations objectively. His participation as a jury member reflects his recognized expertise and leadership in driving and evaluating innovation within the Russian industrial sector.

In Oleg Kuzmin's opinion, it's important to give people enough freedom to make decisions while maintaining control over critical aspects and creating an environment where it's safe to discuss problems. The digital transformation brought improvements to the team and the entire company, although specific details about these improvements were not provided. Despite challenges such as ending cooperation with its largest distributor in Russia and parting ways with several key employees, the company remains focused on its strategy to offer on-site maintenance services, form local warehouses of spare parts, and provide integrated solutions.

This unique combination of strategic, operational, and technical skills underpins Oleg Kuzmin's effectiveness as both a leader in mineral processing innovation and a distinguished juror for innovation awards like "Time of Innovations 2022."

  1. Oleg Kuzmin's diverse career trajectory, stretching from consulting at Ernst & Young to his current position as the head of the Russian division of Weir Minerals, showcases his expertise in finance, entrepreneurship, leadership, and business management.
  2. As a leader at Weir Minerals, Oleg has successfully implemented digital transformation initiatives, utilizing SAP, CRM, and Salesforce to drive innovation, increase revenue, and improve internal processes, further demonstrating his skills in business and leadership.

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