Gallup Poll: Americans Shun Stocks, Favor Gold Amid Market Volatility
A new Gallup poll reveals shifting trends in American investment preferences, with a majority of adults expressing concern about returns amid stock market volatility. Stocks, once favored, have seen a decline in popularity, while gold and real estate maintain their appeal.
The poll finds that 59% of Americans have money in some form of retirement savings plan. However, only 16% now view stocks as the best long-term investment, a significant drop from 22% last year. This shift comes as 62% of adults currently own stocks, indicating a disparity between stock market ownership and preference. Higher-income Americans, however, remain more likely to favor stocks, with those earning over $100,000 in 2025 showing a significant preference for them.
Gold, on the other hand, has seen a resurgence in popularity, with 23% of Americans now favoring it, up from 18% last year. This increase brings it closer to its record high of 34% in 2011. Real estate continues to top the list of long-term investment choices for the 12th consecutive year. Other investment preferences remain stable, with 13% favoring savings accounts or CDs, 5% choosing bonds, and 4% opting for cryptocurrency.
The poll also highlights concerns among Americans, with 53% worried about poor returns on their investments, including 26% who are 'very worried'. This anxiety is not unfounded, given the current stock market volatility and warnings of a potential recession.
The Gallup poll underscores a significant shift in American investment preferences, with stocks losing favor and gold gaining popularity. Despite these changes, real estate maintains its position as the top long-term investment choice. As Americans navigate stock market uncertainties, they express growing concerns about investment returns, with higher-income individuals facing unique challenges and opportunities in their retirement planning.
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