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Demonstrations due to Reduced Pricing by Nestlé

Demonstration against Nestlé's cost-saving measures

Employees at Nestlé engage in disputes to preserve their positions. [Picture included.]
Employees at Nestlé engage in disputes to preserve their positions. [Picture included.]

Nestlé Faces Backlash Over Job Cuts and Plant Closures in Germany

Demonstration against Nestlé's reduction in workforce - Demonstrations due to Reduced Pricing by Nestlé

Nestlé employees, union representatives, and locals have gathered to demonstrate against the food industry giant's proposed job cuts in Germany. The protest outside the company's headquarters in Frankfurt stems from the planned shutdown of two facilities in Neuss near Düsseldorf and Conow in Mecklenburg-Vorpommern — a move that could affect around 230 jobs.

Andreas Zorn, chairman of the works council of Nestlé Germany, labels a communication campaign with the hashtag #OnTheWayToBetter for employees as a bad joke. In his view, years of job cuts and factory relocations, notably to regions with lower wages in Eastern Europe, have characterized the company's approach. From initial employment numbers of 12,400 in Germany in 2014, the workforce has dwindled to a mere 6,500. Zorn voiced concerns that the trend, if left unchecked, could result in the disappearance of all Nestlé plants in Germany within two decades.

Nestlé representatives state that a site in Neuss will cease production by mid-2026, with the plant in Conow (Mecklenburg-Vorpommern) set to be sold. The hope is for buyer occupation of the remaining 80 positions in Conow. Meanwhile, around 30 jobs for mustard and mayonnaise tube production will be transferred from Neuss to Lüdinghausen near Münster, where affected employees are offered the opportunity to continue their employment.

Despite assurances that Nestlé will continue production in Germany, spokesperson for the company explains the closures result from heightened price sensitivity among consumers and increasing operational costs. This, in turn, has led to reduced volumes and excess production capacity in the culinary products sector in recent years.

Protesters, however, argue that a financially sound company should prioritize people over profits by maintaining jobs in Germany. Placards bearing slogans such as "People over Profit" and "Mismanagement destroys jobs" were in abundance during the demonstration.

Last year, Nestlé reported a 1.8% decline in global sales to CHF 91.4 billion (approximately €90.3 billion), accompanied by a 2.9% decrease in profit to CHF 10.9 billion (approximately €10.7 billion). New CEO, Laurent Freixe, has previously announced cost-cutting measures. Despite this, positive progress has been made in social plan negotiations for the Neuss facility, where offers for partial retirement and assistance with further education and training for employees are on the table.

Ultimately, the protests shed light on a complex issue involving not just job losses, but broader economic and social implications for the regions affected. Long-term consequences might include impacts on workforce stability, the company's reputation, and strategic repercussions for Nestlé's overall operations and presence in Germany and beyond.

  1. The protest against Nestlé's job cuts in Germany also calls for industry leaders to prioritize community aid, particularly in the form of preserving jobs, ensuring workforce stability, and maintaining a positive reputation.
  2. As the food-and-drink industry grapples with heightened price sensitivity and increasing operational costs, it's crucial for companies like Nestlé to reevaluate their business model and make decisions that align with ethical lifestyle choices, prioritizing community aid over excessive cost-cutting.
  3. In the face of job losses, businesses like Nestlé should explore opportunities to support their workforce through appropriate financial mechanisms, such as offering assistance with further education and training, to encourage community aid and promote a more socially responsible lifestyle.

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