Company Obtains 10,100 Bitcoins, Pushes Its Bitcoin Holdings Over 592,000
MicroStrategy, the American business intelligence company, has once again made headlines by increasing its Bitcoin holdings. The company, which rebranded from MicroStrategy in 2020, has been a trailblazer in corporate engagement with Bitcoin, using capital market tools to accumulate the digital asset.
Between June 9 and June 15, 2025, MicroStrategy purchased an additional 10,100 Bitcoin, bringing its total holdings to over 592,000. This significant acquisition came at a total cost of approximately $1.05 billion, with each Bitcoin purchased at an average price of $104,080.
The company has been scaling its Bitcoin position quarter over quarter, making steady purchases throughout 2024 and early 2025. This latest acquisition was made during a period of increasing institutional adoption of Bitcoin in 2025.
MicroStrategy views Bitcoin not just as an investment, but as a core component of its financial strategy. The company has emphasised transparency around its Bitcoin holdings, regularly updating its Bitcoin Dashboard on its website (strategy.com) with purchase details, securities activity, and performance metrics in compliance with Regulation FD.
The significant portion of the Bitcoin's fixed 21 million supply held by MicroStrategy highlights its commitment to the digital asset. The cumulative cost of MicroStrategy's Bitcoin acquisitions stands at $41.84 billion, with the average price paid per Bitcoin being $70,666 across all acquisitions.
MicroStrategy financed the latest Bitcoin purchase through multiple capital raises, including tapping its STRK and STRF at-the-market offerings and completing a $979.7 million public offering of STRD on June 10.
The company's consistent messaging and strategic Bitcoin acquisition strategy have made it a leader for corporate engagement with Bitcoin. As MicroStrategy continues to hold a significant portion of the world's Bitcoin, its impact on the digital asset's market dynamics is undeniable.
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