Boom in tourism favors Tui's growth
In a significant turnaround for the travel industry, TUI, the global travel conglomerate, has announced its best quarterly result since 2014. The company's strong performance can be attributed to record results in the cruise segment, solid earnings in the Hotels & Resorts division, and a robust performance in the Markets + Airline segment.
Cruise Revenues Soar as Demand Remains High
The cruise segment, which includes TUI Cruises, Hapag-Lloyd Cruises, and Marella Cruises, achieved a record result. Revenues increased by 57% compared to the previous year, driven by high demand in Germany and Great Britain. Two new ships, a 33% increase in capacity, and a fully utilized fleet supported these results.
Stable Earnings in Hotels & Resorts Division
The Hotels & Resorts division maintained stable profits with an 82% capacity utilization rate. The Riu, TUI Blue, and Robinson Clubs hotel brands reached record levels, contributing to the division's earnings.
Improved Markets + Airline Performance
The Markets + Airline segment benefited from the Easter business being postponed from the second to the third quarter, raising adjusted EBIT to €50 million.
Holiday Experiences Segment Drives Growth
The "Holiday Experiences" segment, including TUI's own hotels and cruises, was the main driver of the improved results. The segment contributed significantly to the 38% increase in adjusted operating profit (EBIT) to €321 million in Q3 2025. Group revenue grew by 7% to €6.2 billion in the same period.
Late Bookings and Weather Impact Summer Business
Regarding the company's summer business in 2025, TUI reported a continued trend towards late bookings for the summer months of July and August. This trend was partly attributed to hot weather in their source markets. Despite this, the company noted a positive start to bookings for the winter 2025/26 season.
TUI Served 5.9 Million Guests in Q3 2025
TUI served 5.9 million guests in the third quarter, slightly fewer than in the same period in 2019. The company has slightly increased its flight and hotel capacities for the winter season, indicating a focus on meeting the growing demand.
Looking Forward: A Very Positive Start to the 2022/23 Winter Season
With the recent heatwaves leading to more customers choosing trips in September or October, and customers paying more attention to weather conditions and geopolitical developments such as the conflict in the Middle East, TUI is optimistic about the upcoming winter season. The company expects the start of the 2022/23 winter season to be "very positive."
[1] TUI Reports Best Quarterly Result Since 2014
[2] TUI's Summer Business Shows Resilience Despite Late Bookings and Weather Impact
[3] TUI Announces Raised Profit Forecast for Fiscal Year Ending in September
[1] TUI's strong performance in the latest quarter, notable for increased revenue in the cruise segment, stable earnings in the Hotels & Resorts division, and improved results in the Markets + Airline segment, marks a significant milestone in improved financial standing, with the prospect of continued success in the future.
[2] In the face of challenges posed by late bookings and inclement weather during the summer season, TUI showcased resilience and adaptability, with a positive outlook for the upcoming winter season as customers increasingly opt for winter travel due to ongoing heatwaves and heightened awareness of geopolitical issues.
